Core Value #1
Challenge Every Assumption
Core Value #2
Creative Advantage
Core Value #3
Extreme Proactivity
Core Value #4
Relentless Execution
Core Value #5
Immediate Responsiveness
Core Value #1
Challenge Every Assumption
We do not accept things as they are presented.
- ·See assets for what they can become, not what they are
- ·Question the default answer, every time
- ·Pressure-test every recommendation, including our own
- ·Reject “this is how it’s always done”
- ·Find a way forward where others see walls
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